与护发
与护发
Premium beauty,
engineered as a brand.
Certified halal beauty is a fast-growing category with very little competition at the premium end. ANAAKA fills that gap: European formulas 意大利制造, dermatologist-approved, cruelty-free and free of alcohol, parabens, sulphates and silicones. We worked on it from the identity up, so the premium positioning holds from packaging to storefront.
Market entry,
done end to end.
The brand was the start; the hard part was Malaysia. Over sixteen months we assembled the machine around it — Shopify storefront, tracking and analytics, a content and social engine, a go-to-market plan — then took it physical: a flagship at TRX, a SEIBU KL activation, and Anzalna Nasir as ambassador.
我们打造的成果
品牌与形象识别
Positioning, packaging story and a visual system built for the premium shelf.
电子商务
A multilingual Shopify store engineered to convert, not just display.
数据分析与追踪
Every channel measured, every ringgit of spend accountable.
内容与社媒
An engine behind @anaaka.official that compounds instead of burning out.
市场进入战略
The route into Malaysia, planned from a standing start.
零售与活动激活
TRX flagship, SEIBU activation, national ambassador — the brand made physical.
Zero to category leader — including 4,980 clicks inside the first day of a single social push. A brand built as an asset keeps producing long after any campaign ends.
这个系列
- ✓晚间修护精华
- ✓抗衰老隔离日霜 · SPF 15
- ✓紧致抗衰老精华
- ✓焕采提亮眼部精华
- ✓泡沫洁面乳兼卸妆液
- ✓洗发水和护发素 · 天然发质
- ✓洗发水和护发素 · 染色发质
- ✓隔夜焕活面膜
- ✓香氛发喷
- ✓全方位生活方式系列
旗舰项目
In 2025 the brand stepped off the screen: a counter at SEIBU in TRX Mall, Kuala Lumpur’s luxury district — a backlit product wall, the range merchandised in signature black and rose-gold, and a national ambassador carrying the story into retail.
